Mythology, Online Giving, and Donation Forms

Posted by on Oct 4, 2011 | 0 comments

Zeus could rock a thunderbolt, but I dare him to fundraise for a day.

As with Zeus, most myths date back centuries, but the myths surrounding online fundraising are recent.

Do large donors ever give online? Do older donors really hate the internet?

For some good myth-busting tips check out Steve MacLaughlin’s Nonprofit Trends article (December 1, 2010).

You might also take a look at another of Steve’s articles (September 6, 2011) about the good and bad of donation forms.

Combine the tips from these two articles and your online efforts will improve dramatically!

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